Profit Margin Calculator

Enter your cost and selling price to see gross profit, profit margin and markup per unit, with a plain-language explanation of the difference.

Example values are pre-filled. Change any field and results update instantly. Results are estimates for planning and education.

How this is calculated

Margin is profit as a share of the selling price. Markup is profit as a share of cost. The two are often confused: a 50% markup is only a 33.3% margin.